Sunday, March 21, 2010

Does Microblogging Signal the End of Blogging?

Microblogging has become the latest trend lately. Previously, those who were active online are considered active only when they have blogs. Now, people don't trust you if you don't have an account on Twitter. There are a lot of debates going on about the advantages and disadvantages of microblogging. I am not going to go into the detailed statistics of how much Twitter has become popular. There are people who are saying that blogs will become obsolete sooner or later. However, I have to contradict those experts.

Tweeting is great fun and it is the easiest way to get in touch with people you know and you don't know. If you have a message to spread to the world either about your personal or professional life, all you have to do is come up with a short sentence and the world will know about it.

Blogging on the other hand is more time consuming, but you can get into details only when you have an area to express all your views. Sometimes, you want to elaborate on your success or failure and your readers can learn from your experience only through your blog posts.

Lately, people have started using Twitter to have a personal relationship with readers and clients while blogs are considered more professional. Those who have serious business blogs never send out blog posts about their recent illness, but they can tweet about it right from the hospital bed.

According to me, microblogging should be exploited right now for everyone who wants to create an online presence. That does not mean that blogging can be forgotten altogether. For success online, microblogging and blogging must be used. Understanding how both works and what you need to do to make things work on blogs and microblogs solely depends on what you want to achieve.

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